Transgranichnoe sotrudnichestvo kak instrument regional'nogo marketinga v Baltijskom regione [Cross-border Cooperation as a Mechanism of Regional Marketing in the Baltic Region]
The article offers a pragmatic approach to certain aspects of cross-border regionalisation. The marketing component of Euroregion development and the implementation of cross-border cooperation projects are considered as key directions of the joint activity of cross-border partner-regions. The author...
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | Russian |
| Published: |
Immanuel Kant Baltic Federal University
2009-01-01
|
| Series: | Балтийский регион |
| Subjects: | |
| Online Access: | http://journals.kantiana.ru/upload/iblock/f21/moskfvqkunumoz%20sc.%20rt.,%20hipmsjndyagtxsip%20cn.%20kt.%2057-64.pdf |