Assessment of the Lodging Industry Profitability Performance: Invest in Independent or Chain Ownership?

The purpose of this article is to evaluate the economic results of the independent hotels in comparison with the chain hotels as well as to propose suggestions for the viability of the lodging industry.The survey took place in Greece concerning the period 2008-2011 and it was conducted...

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Bibliographic Details
Main Authors: Soultana Tania Kapiki, Lei Mou, Jing Fu
Format: Article
Language:English
Published: University of Novi Sad 2014-04-01
Series:Turizam
Subjects:
Online Access:http://www.dgt.uns.ac.rs/turizam/arhiva/vol_1802_4.pdf