"We are Always After that Balance" - Managing Innovation in the New Digital Media Industry
The pressure to innovate is growing as technology cycles change more rapidly. Organisations need to balance exploration and exploitation effectively if they are to heed the innovation imperative. Organisational ambidexterity is proposed as a means to achieve such balance with structural or contextua...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Universidad Alberto Hurtado
2010-11-01
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Series: | Journal of Technology Management & Innovation |
Subjects: | |
Online Access: | https://www.jotmi.org/index.php/GT/article/view/599 |