Features of the marketing activities of the rugby club "Olympus" Kharkiv

Purpose: to determine the features of the marketing activities of the "Olympus" rugby club for its further improvement. Material and methods: using PEST-analysis, the influence of the external environment on the activities of the "Olympus" rugby club was characterized. Using SWOT...

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Bibliographic Details
Main Author: Svitlana Stadnyk
Format: Article
Language:English
Published: Kharkiv State Academy of Physical Culture 2020-06-01
Series:Слобожанський науково-спортивний вісник
Subjects:
Online Access:http://journals.uran.ua/index.php/1991-0177/article/view/208169/208449