A survey on relationship between customer satisfaction and electronic banking features: A case study of Tejarat bank in Iran
Customer satisfaction plays an important role on the success of banking industry. A customer may switch his/her primary banking from one to another as soon as he/she is unsatisfied from the quality of services. In this paper, we study the impact of six factors on electronic banking including easy ac...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
Growing Science
2013-02-01
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Series: | Management Science Letters |
Subjects: | |
Online Access: | http://www.growingscience.com/msl/Vol3/msl_2013_6.pdf |