Consumer formity in virtual society

Nowadays, buying behavior and consumer communication behavior, has been influenced by social network. Consumers to purchase goods or services using information about buying behavior are motivated and will be shaped. Such networks, virtual communities that lead to the formation of groups and people w...

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Bibliographic Details
Main Authors: bahram ranjbarian, edris mahmodi, furooz jafarizadeh, mohsen hooshmand
Format: Article
Language:fas
Published: University of Isfahan 2013-08-01
Series:تحقیقات بازار یابی نوین
Subjects:
Online Access:http://uijs.ui.ac.ir/nmrj/browse.php?a_code=A-10-545-1&slc_lang=en&sid=1