PENGARUH KUALITAS PRODUK DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN MOBIL BEKAS (Survey Pada Konsumen Melaju Raya Rizky Motor di Wilayah Bekasi Timur)

PENGARUH KUALITAS PRODUK DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN MOBIL BEKAS (Survey Pada Konsumen Melaju Raya Rizky Motor di Wilayah Bekasi Timur)

Indra Sasmita, 2012 the influence of the product quality and the price on the purchase decision used car (survey on the consumer Melaju Raya Rizky Motor in east Bekasi), Thesis: Management Studies Program, Department of management, Faculty of Economics, State University of Jakarta, in July 2012. Thi...

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Bibliographic Details
Main Authors: Setyo Ferry Wibowo, Indra Sasmita, Agung Kresna Murti
Format: Article
Language:Indonesian
Published: Universitas Negeri Jakarta 2013-09-01
Series:Jurnal Riset Manajemen Sains Indonesia
Subjects:
product quality
price
purchase decision
Online Access:http://journal.unj.ac.id/unj/index.php/jrmsi/article/view/785/694

Internet

http://journal.unj.ac.id/unj/index.php/jrmsi/article/view/785/694

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