Influence of socio-demographic factors on the development of marketing communications
The study of the influence of socio-demographic factors on the development of marketing communications is relevant, as it helps businesses to interact more effectively with the changing needs and behaviour of consumers in the context of global demographic changes. The purpose of this study was to in...
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| Format: | Article |
| Language: | English |
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Mukachevo State University
2023-06-01
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| Series: | Науковий вісник Мукачівського державного університету. Серія Економіка |
| Subjects: | |
| Online Access: | https://economics-msu.com.ua/en/journals/tom-10-2-2023/vpliv-sotsialno-demografichnikh-faktoriv-na-rozvitok-marketingovikh-komunikatsiy |