Enhancing Short-Term Sales Prediction with Microblogs: A Case Study of the Movie Box Office
Microblogs are one of the major social networks in people’s daily life. The increasing amount of timely microblog data brings new opportunities for enterprises to predict short-term product sales based on microblogs because the daily microblogs posted by various users can express people’s sentiments...
Main Authors: | Jie Zhao, Fangwei Xiong, Peiquan Jin |
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Format: | Article |
Language: | English |
Published: |
MDPI AG
2022-05-01
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Series: | Future Internet |
Subjects: | |
Online Access: | https://www.mdpi.com/1999-5903/14/5/141 |
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