The Relationship between Traditional Travel Agencies Website Design on Customers' e-Loyalty
The website for a traditional travel agency is important as it is assumed that customers make purchases through a travel agency website, they trust for their tourism products and services. A pleasant website design may lead the online customers to continue to be loyal. This leads to the purpose of t...
Main Authors: | , , , , , |
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Format: | Article |
Language: | English |
Published: |
UiTM Press
2022-12-01
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Series: | Journal of International Business, Economics and Entrepreneurship |
Subjects: | |
Online Access: | https://myjms.mohe.gov.my/index.php/JIBE/article/view/20717/11204 |