HOW TO TRANSLATE A DREAM : PRAGMATIC ASPECTS OF PROMOTIONAL TEXT TRANSLATION
The present article provides some insights into the issues concerning the translation of advertising slogans. Application of phonetic stylistic devices and the effects their usage cause are studied analyzing slogans in English, Latvian and Russian. The analysis is undertaken with an aim to consider...
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Format: | Article |
Language: | English |
Published: |
Vilnius University Press
2017-04-01
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Series: | Vertimo Studijos |
Online Access: | http://www.zurnalai.vu.lt/vertimo-studijos/article/view/10562 |