THE SERVICE ENCOUNTER IN HIGHER EDUCATION INSTITUTIONS: A SYSTEMATIC LITERATURE REVIEW

THE SERVICE ENCOUNTER IN HIGHER EDUCATION INSTITUTIONS: A SYSTEMATIC LITERATURE REVIEW

This paper reviews existing literature on the service encounter in higher education institutions. It aims to analyse and provide more insight on the term service encounter, identify dimensions, the types of service encounter and how the service encounter is evaluated. The service encounter (SE) is a...

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Bibliographic Details
Main Author: Steven Kayambazinthu Msosa
Format: Article
Language:English
Published: Izdevnieciba “Baltija Publishing” 2021-06-01
Series:Baltic Journal of Economic Studies
Subjects:
service encounter
moment of truth
higher education institutions
service evaluation
customer satisfaction
service quality
Online Access:http://baltijapublishing.lv/index.php/issue/article/view/1182

Internet

http://baltijapublishing.lv/index.php/issue/article/view/1182

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