Managements of different types of conflicts in creative collective
In article concept of conflicts arising in creative collective and work of advertisers with advertising agencies is considered, analysis of conflicts nature of, their classification and overcoming methods is carried out. On basis of given methods recommendations about conflicts overcoming in creativ...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Sumy State University
2012-09-01
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Series: | Marketing i Menedžment Innovacij |
Subjects: | |
Online Access: | http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2012_3_111_119.pdf |
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author | T.О. Bashuk M.O. Khyzhnyak |
author_facet | T.О. Bashuk M.O. Khyzhnyak |
author_sort | T.О. Bashuk |
collection | DOAJ |
description | In article concept of conflicts arising in creative collective and work of advertisers with advertising agencies is considered, analysis of conflicts nature of, their classification and overcoming methods is carried out. On basis of given methods recommendations about conflicts overcoming in creative environment and at cooperation of advertisers with advertising agencies are developed. |
first_indexed | 2024-03-08T07:55:12Z |
format | Article |
id | doaj.art-dc9cab7385294117bfac14121e5e695e |
institution | Directory Open Access Journal |
issn | 2218-4511 |
language | English |
last_indexed | 2024-03-08T07:55:12Z |
publishDate | 2012-09-01 |
publisher | Sumy State University |
record_format | Article |
series | Marketing i Menedžment Innovacij |
spelling | doaj.art-dc9cab7385294117bfac14121e5e695e2024-02-02T14:09:52ZengSumy State UniversityMarketing i Menedžment Innovacij2218-45112012-09-0133111119Managements of different types of conflicts in creative collectiveT.О. BashukM.O. KhyzhnyakIn article concept of conflicts arising in creative collective and work of advertisers with advertising agencies is considered, analysis of conflicts nature of, their classification and overcoming methods is carried out. On basis of given methods recommendations about conflicts overcoming in creative environment and at cooperation of advertisers with advertising agencies are developed.http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2012_3_111_119.pdfconflictscreative collectiveconflict managementadvertising agencies |
spellingShingle | T.О. Bashuk M.O. Khyzhnyak Managements of different types of conflicts in creative collective Marketing i Menedžment Innovacij conflicts creative collective conflict management advertising agencies |
title | Managements of different types of conflicts in creative collective |
title_full | Managements of different types of conflicts in creative collective |
title_fullStr | Managements of different types of conflicts in creative collective |
title_full_unstemmed | Managements of different types of conflicts in creative collective |
title_short | Managements of different types of conflicts in creative collective |
title_sort | managements of different types of conflicts in creative collective |
topic | conflicts creative collective conflict management advertising agencies |
url | http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2012_3_111_119.pdf |
work_keys_str_mv | AT tobashuk managementsofdifferenttypesofconflictsincreativecollective AT mokhyzhnyak managementsofdifferenttypesofconflictsincreativecollective |