Managements of different types of conflicts in creative collective

In article concept of conflicts arising in creative collective and work of advertisers with advertising agencies is considered, analysis of conflicts nature of, their classification and overcoming methods is carried out. On basis of given methods recommendations about conflicts overcoming in creativ...

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Main Authors: T.О. Bashuk, M.O. Khyzhnyak
Format: Article
Language:English
Published: Sumy State University 2012-09-01
Series:Marketing i Menedžment Innovacij
Subjects:
Online Access:http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2012_3_111_119.pdf
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author T.О. Bashuk
M.O. Khyzhnyak
author_facet T.О. Bashuk
M.O. Khyzhnyak
author_sort T.О. Bashuk
collection DOAJ
description In article concept of conflicts arising in creative collective and work of advertisers with advertising agencies is considered, analysis of conflicts nature of, their classification and overcoming methods is carried out. On basis of given methods recommendations about conflicts overcoming in creative environment and at cooperation of advertisers with advertising agencies are developed.
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spelling doaj.art-dc9cab7385294117bfac14121e5e695e2024-02-02T14:09:52ZengSumy State UniversityMarketing i Menedžment Innovacij2218-45112012-09-0133111119Managements of different types of conflicts in creative collectiveT.О. BashukM.O. KhyzhnyakIn article concept of conflicts arising in creative collective and work of advertisers with advertising agencies is considered, analysis of conflicts nature of, their classification and overcoming methods is carried out. On basis of given methods recommendations about conflicts overcoming in creative environment and at cooperation of advertisers with advertising agencies are developed.http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2012_3_111_119.pdfconflictscreative collectiveconflict managementadvertising agencies
spellingShingle T.О. Bashuk
M.O. Khyzhnyak
Managements of different types of conflicts in creative collective
Marketing i Menedžment Innovacij
conflicts
creative collective
conflict management
advertising agencies
title Managements of different types of conflicts in creative collective
title_full Managements of different types of conflicts in creative collective
title_fullStr Managements of different types of conflicts in creative collective
title_full_unstemmed Managements of different types of conflicts in creative collective
title_short Managements of different types of conflicts in creative collective
title_sort managements of different types of conflicts in creative collective
topic conflicts
creative collective
conflict management
advertising agencies
url http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2012_3_111_119.pdf
work_keys_str_mv AT tobashuk managementsofdifferenttypesofconflictsincreativecollective
AT mokhyzhnyak managementsofdifferenttypesofconflictsincreativecollective