Factors Affecting Smallholder Farmers’ Marketing Channel Choice in China with Multivariate Logit Model

Facing the changes in China’s agricultural products marketing channel, smallholder farmers with different characteristics choose various strategies to obtain more benefits. To analyze factors affecting smallholder farmers’ marketing channel choice, we classify four types of channels—Broker Channel,...

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Bibliographic Details
Main Authors: Mengshuai Zhu, Chen Shen, Yajun Tian, Jianzhai Wu, Yueying Mu
Format: Article
Language:English
Published: MDPI AG 2022-09-01
Series:Agriculture
Subjects:
Online Access:https://www.mdpi.com/2077-0472/12/9/1441