Metaphor and Ideology in the Business Press: The Case of the Endesa Takeover
Ideology is present in language (Fairclough 1989) and is embodied in a range of linguistic devices. Metaphor is one of such devices, as has been shown in recent research (Fairclough 1992; Dirven and Frank 2001). In this article we explore the metaphorical base of the Spanish and British journalisti...
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| Format: | Article |
| Language: | English |
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Universidad de Zaragoza
2012-03-01
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| Series: | Miscelánea: A Journal of English and American Studies |
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| Online Access: | https://papiro.unizar.es/ojs/index.php/misc/article/view/9284 |