Positive Tone Sentiment and Readability as Impression Management Tactics Used by District Municipalities in South Africa

Purpose: The study explored the use of positive tone sentiment and readability as impression management tactics in South African local government sphere particularly district municipalities using attribution theory. What gets included in the mayor’s foreword is at the discretion of municipal manage...

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Bibliographic Details
Main Authors: Sithandiwe Mgoyana, Masibulele Phesa
Format: Article
Language:English
Published: CSRC Publishing 2023-12-01
Series:Journal of Business and Social Review in Emerging Economies
Subjects:
Online Access:https://publishing.globalcsrc.org/ojs/index.php/jbsee/article/view/2883