Business Model Scalability in the Cloud Business Context
Purpose: The paper explores the antecedents to business model scalability. Design/Methodology/Approach: The paper is conceptual and exploratory in nature and builds on the practice / action learning approach. Findings: The paper presents an action research based framework for approaching and u...
Main Authors: | Marko Juntunen, Petri Ahokangas, Hang Nguyen |
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Format: | Article |
Language: | English |
Published: |
Aalborg University Open Publishing
2018-08-01
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Series: | Journal of Business Models |
Online Access: | https://somaesthetics.aau.dk/index.php/JOBM/article/view/2396 |
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