Analyse du discours publicitaire des annonceurs en matière d’épargne-placement au Québec

Bibliographic Details
Main Author:	Johanne Brousseau
Format:	Article
Language:	fra
Published:	Université Laval 2005-02-01
Series:	Communication
Subjects:	advertisement discourse financial institution Quebec trust
Online Access:	http://journals.openedition.org/communication/4148

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