Relationships among novelty seeking, satisfaction, return intention, and willingness to recommend of foreign tourists in Vietnam
The study was conducted with the overall purpose of examining the relationship between novelty seeking, satisfaction, return intention, and willingness to recommend of international visitors in Vietnam. Structural Equation Modeling (SEM) was used in this study. Research data were collected by direct...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Growing Science
2020-03-01
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| Series: | Management Science Letters |
| Subjects: | |
| Online Access: | http://www.growingscience.com/msl/Vol10/msl_2020_61.pdf |