STRATEGI BAURAN PEMASARAN UNTUK INDUSTRI JAMU SKALA KECIL DENGAN MENGGUNAKAN SISTEM PAKAR

Indonesia has many kind of herb-medicinal plant, therefore development of small-scale herb-medicinal industry is a strategic effort. The aim of this research was to design an expert system for marketing mix strategy.

Bibliographic Details
Main Author: KUSNANDAR KUSNANDAR
Format: Article
Language:English
Published: Department of Agribusiness, Faculty of Agriculture, Universitas Sebelas Maret Surakarta 2021-02-01
Series:Sepa
Online Access:https://jurnal.uns.ac.id/sepa/article/view/48912