Semiotics across Cultures: An Analysis of Shop Signs in American and Iraqi Contexts
This study examines the textual and visual resources of shopfront advertising signs in two different linguistic and cultural contexts, namely, American English and Iraqi Arabic from a semiotics perspective. A multi-analytic semiotics model has been used to examine forty Iraqi and American café and r...
| Main Authors: | , |
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| Format: | Article |
| Language: | Arabic |
| Published: |
University of Baghdad
2018-09-01
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| Series: | مجلة الآداب |
| Online Access: | https://aladabj.uobaghdad.edu.iq/index.php/aladabjournal/article/view/112 |