Digital entrepreneurship: Socio-demographics and consumer behavior in Indonesia

Consumer characteristics of digital entrepreneurship are indispensable in achieving sustainable growth. Digital entrepreneurship has been rapidly growing and developing worldwide, and Indonesia is no exception. This study aims to determine the effect of socio-demographics on consumer decisions on us...

Full description

Bibliographic Details
Main Authors: Azwardi, Sri Andaiyani, Alghifari Mahdi Igamo
Format: Article
Language:English
Published: LLC "CPC "Business Perspectives" 2023-08-01
Series:Problems and Perspectives in Management
Subjects:
Online Access:https://www.businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/18610/PPM_2023_03_Azwardi.pdf