Customer Services: A Case Study of Cellular Phone Companies in Pakistan
Customer Service is a highly demanding and challenging job in service sector. It is most difficult and greatly intricate but is inevitable for survival in any competitive market. Better-informed customers are more discerning customers; they want it all. Nothing less than high-quality, fully featured...
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Format: | Article |
Language: | English |
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Shaheed Zulfikar Ali Bhutto Institute of Science and Technology
2007-06-01
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Series: | JISR Management and Social Sciences & Economics |
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Online Access: | https://jisrmsse.szabist.edu.pk/index.php/szabist/article/view/366 |
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author | Rizwan A. Bhutto Azra Maqsood |
author_facet | Rizwan A. Bhutto Azra Maqsood |
author_sort | Rizwan A. Bhutto |
collection | DOAJ |
description | Customer Service is a highly demanding and challenging job in service sector. It is most difficult and greatly intricate but is inevitable for survival in any competitive market. Better-informed customers are more discerning customers; they want it all. Nothing less than high-quality, fully featured products at reasonable prices are needed to satisfy them. As a consequence, they are in a position to demand service, customized products and personal attention. Deregulation of services, growing competition, fluctuations in demand, and the application of new technologies are presenting a considerable challenge to service companies. The mastery of customer service can mean the difference between success and failure. The corporate trend of raising customer service is a business necessity. Experts believe that customers are more willing to forgive a product failure than a service failure by a ratio of 5 to 1. The service-oriented transformation is the successor to classic business transformation initiatives. Service-oriented transformation represents new methodologies and approaches that incorporate new technology trends such as service –oriented architecture, enterprise service bus, and model-driven architecture.
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first_indexed | 2024-04-09T19:19:31Z |
format | Article |
id | doaj.art-e118d039dafb47ad958473e272c63559 |
institution | Directory Open Access Journal |
issn | 2616-7476 1998-4162 |
language | English |
last_indexed | 2024-04-09T19:19:31Z |
publishDate | 2007-06-01 |
publisher | Shaheed Zulfikar Ali Bhutto Institute of Science and Technology |
record_format | Article |
series | JISR Management and Social Sciences & Economics |
spelling | doaj.art-e118d039dafb47ad958473e272c635592023-04-05T15:22:42ZengShaheed Zulfikar Ali Bhutto Institute of Science and TechnologyJISR Management and Social Sciences & Economics2616-74761998-41622007-06-0151Customer Services: A Case Study of Cellular Phone Companies in Pakistan Rizwan A. Bhutto0Azra Maqsood1SZABIST-KarachiSZABIST-KarachiCustomer Service is a highly demanding and challenging job in service sector. It is most difficult and greatly intricate but is inevitable for survival in any competitive market. Better-informed customers are more discerning customers; they want it all. Nothing less than high-quality, fully featured products at reasonable prices are needed to satisfy them. As a consequence, they are in a position to demand service, customized products and personal attention. Deregulation of services, growing competition, fluctuations in demand, and the application of new technologies are presenting a considerable challenge to service companies. The mastery of customer service can mean the difference between success and failure. The corporate trend of raising customer service is a business necessity. Experts believe that customers are more willing to forgive a product failure than a service failure by a ratio of 5 to 1. The service-oriented transformation is the successor to classic business transformation initiatives. Service-oriented transformation represents new methodologies and approaches that incorporate new technology trends such as service –oriented architecture, enterprise service bus, and model-driven architecture. https://jisrmsse.szabist.edu.pk/index.php/szabist/article/view/366Service SectorCustomized productsDeregulationService-oriented transformationEnterprise Service BusModel-driven Architecture |
spellingShingle | Rizwan A. Bhutto Azra Maqsood Customer Services: A Case Study of Cellular Phone Companies in Pakistan JISR Management and Social Sciences & Economics Service Sector Customized products Deregulation Service-oriented transformation Enterprise Service Bus Model-driven Architecture |
title | Customer Services: A Case Study of Cellular Phone Companies in Pakistan |
title_full | Customer Services: A Case Study of Cellular Phone Companies in Pakistan |
title_fullStr | Customer Services: A Case Study of Cellular Phone Companies in Pakistan |
title_full_unstemmed | Customer Services: A Case Study of Cellular Phone Companies in Pakistan |
title_short | Customer Services: A Case Study of Cellular Phone Companies in Pakistan |
title_sort | customer services a case study of cellular phone companies in pakistan |
topic | Service Sector Customized products Deregulation Service-oriented transformation Enterprise Service Bus Model-driven Architecture |
url | https://jisrmsse.szabist.edu.pk/index.php/szabist/article/view/366 |
work_keys_str_mv | AT rizwanabhutto customerservicesacasestudyofcellularphonecompaniesinpakistan AT azramaqsood customerservicesacasestudyofcellularphonecompaniesinpakistan |