Tracking Brand-Associated Polarity-Bearing Topics in User Reviews

AbstractMonitoring online customer reviews is important for business organizations to measure customer satisfaction and better manage their reputations. In this paper, we propose a novel dynamic Brand-Topic Model (dBTM) which is able to automatically detect and track brand-associated...

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Bibliographic Details
Main Authors: Runcong Zhao, Lin Gui, Hanqi Yan, Yulan He
Format: Article
Language:English
Published: The MIT Press 2023-01-01
Series:Transactions of the Association for Computational Linguistics
Online Access:https://direct.mit.edu/tacl/article/doi/10.1162/tacl_a_00555/115894/Tracking-Brand-Associated-Polarity-Bearing-Topics