From data to data asset: conceptual evolution and strategic imperatives in the digital economy era
Purpose – The purpose of this paper is to explore the concept of data assets and how companies can assetize their data. Using the literature review methodology, the paper first summarizes the conceptual controversies over data assets in the existing literature. Subsequently, the paper defines the co...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
Emerald Publishing
2024-01-01
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Series: | Asia Pacific Journal of Innovation and Entrepreneurship |
Subjects: | |
Online Access: | https://www.emerald.com/insight/content/doi/10.1108/APJIE-10-2023-0195/full/pdf |