Playful Capitalism, or Play as an Instrument of Capital

This article applies Gray and Suri’s concept of Ghost Work and Ekbia and Nardi’s concept of Heteromation to the analysis of Quick, Draw!, a game-like product developed by Google. The article argues that digital capitalism uses play as an instrument to make exploitative labor practices feel more eng...

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Bibliographic Details
Main Author: Miguel Sicart
Format: Article
Language:Portuguese
Published: Programa de Pós-Graduação em Comunicação 2021-09-01
Series:Revista Contracampo
Online Access:https://periodicos.uff.br/contracampo/article/view/50103