Music Industry in the Big Data Era: Sociological and Marketing Research

Music Industry in the Big Data Era: Sociological and Marketing Research

<p>The Big Data technologies and the potential of their application in the music industry are reviewed in the article. The main questions raised concern the perspectives of the Big Data usage in the sociological and marketing research, the audience data analysis and the musical preferences of...

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Bibliographic Details
Main Author: Marina G. Snezhinskaya
Format: Article
Language:Russian
Published: Russian Academy of Sciences (FCTAS RAS), Federal Center of Theoretical and Applied Sociology 2018-12-01
Series:Социологическая наука и социальная практика
Subjects:
music industry
big data
technologies
digital music
marketing research
data sources
quantitative research
recommendation services
forecast
data science
data scientist
music science
music scientist
Online Access:https://www.jour.fnisc.ru/index.php/socjour/article/view/6093/6159

Internet

https://www.jour.fnisc.ru/index.php/socjour/article/view/6093/6159

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