Analisis Kepercayaan, Kepuasan Serta Loyalitas Pelanggan Pada Brand Sneaker internasional Ditinjau dari Brand Equity
English Version The consumer behavior of Indonesians, who exhibit a preference for foreign brands over local ones, warrants critical examination, exploration, and testing in order to foster the growth of the local economy. The inclination and loyalty towards a brand are influenced by various fac...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Universitas Yudharta Pasuruan
2023-07-01
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Series: | Sketsa Bisnis |
Subjects: | |
Online Access: | https://jurnal.yudharta.ac.id/v2/index.php/SKETSABISNIS/article/view/3433 |