Neuroviraler

Ole Ertløv Hansen and Jonas Bjørn Olsen Neuroviraler. (Neurovirals). Neuromarketing seeks to study people's physical reaction to various visual and sensuous stimuli. The purpose of neuromarketing is to find consumers' buy-button through observations of their physical reactions. More and m...

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Bibliographic Details
Main Authors: Ole Ertløv Hansen, Jonas Bjørn Olsen
Format: Article
Language:Danish
Published: Aalborg University Open Publishing 2012-12-01
Series:Akademisk Kvarter
Online Access:https://journals.aau.dk/index.php/ak/article/view/3205