Loss aversion (simply) does not materialize for smaller losses
Loss aversion, the argument that losses are given more weight than gains, has been recently shown to be absent in small losses. However, a series of studies by Mrkva et al. (2020) appear to demonstrate the existence of loss aversion even for smaller losses. We re-ran Mrkva et al.’s decision tasks af...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Cambridge University Press
2022-09-01
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| Series: | Judgment and Decision Making |
| Subjects: | |
| Online Access: | https://www.cambridge.org/core/product/identifier/S193029750000930X/type/journal_article |