Behavior Variations and Their Implications for Popularity Promotions: From Elites to Mass on Weibo

The boom in social media with regard to producing and consuming information simultaneously implies the crucial role of online user influence in determining content popularity. In particular, understanding behavior variations between the influential elites and the mass grassroots is an important issu...

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Bibliographic Details
Main Authors: Bowen Shi, Ke Xu, Jichang Zhao
Format: Article
Language:English
Published: MDPI AG 2022-05-01
Series:Entropy
Subjects:
Online Access:https://www.mdpi.com/1099-4300/24/5/664