Tent-Poles of the Bestseller

This article proposes a framework for understanding and analysing how the passive audience of a media event turns into active stakeholders. The starting point is the cross-media content quadrant (Jensen and Vistisen, 2012), which shows how the producer’s control is distributed on social media platfo...

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Bibliographic Details
Main Authors: Thessa Jensen, Peter Vistisen
Format: Article
Language:Danish
Published: Aalborg University Open Publishing 2013-12-01
Series:Akademisk Kvarter
Subjects:
Online Access:https://journals.aau.dk/index.php/ak/article/view/2833