Peran Adopsi Teknologi Informasi dan Inovasi Produk Dalam Memperkuat Keunggulan Bersaing Pada UMKM di Provinsi Sumatera Barat Saat Pandemi
The Industrial Revolution 4.0 (IR4.0) requires companies and MSMEs to increase their competitiveness, even during the COVID-19 pandemic, apart from adopting information technology, MSMEs also need to innovate products. Small Medium-Sized Enterprises (SMEs) or often known as Micro, Small and Medium E...
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Format: | Article |
Language: | English |
Published: |
Magister Manajemen Fakultas Ekonomi Universitas Andalas
2021-12-01
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Series: | Jurnal Manajemen Stratejik dan Simulasi Bisnis |
Subjects: | |
Online Access: | http://jmassbi.fekon.unand.ac.id/index.php/mssb/article/view/46 |