Peran Adopsi Teknologi Informasi dan Inovasi Produk Dalam Memperkuat Keunggulan Bersaing Pada UMKM di Provinsi Sumatera Barat Saat Pandemi

The Industrial Revolution 4.0 (IR4.0) requires companies and MSMEs to increase their competitiveness, even during the COVID-19 pandemic, apart from adopting information technology, MSMEs also need to innovate products. Small Medium-Sized Enterprises (SMEs) or often known as Micro, Small and Medium E...

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Bibliographic Details
Main Author: Danny Hidayat
Format: Article
Language:English
Published: Magister Manajemen Fakultas Ekonomi Universitas Andalas 2021-12-01
Series:Jurnal Manajemen Stratejik dan Simulasi Bisnis
Subjects:
Online Access:http://jmassbi.fekon.unand.ac.id/index.php/mssb/article/view/46