Development of Digital Marketing Strategy in the Education Industry
Indonesia Internet Service Providers Association (APJII) in 2018 released data that internet users in Indonesia amounted to 64,8 %. An increasing number of internet usage is used by marketers to market their products or services through the internet. Digital marketing strategy is needed by companie...
Main Authors: | Zulfa Fitri Ikatrinasari, Sampik Krisning Tyas, Babay Jutika Cahyana, Purwanto Purwanto |
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Format: | Article |
Language: | English |
Published: |
EconJournals
2020-07-01
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Series: | International Review of Management and Marketing |
Online Access: | https://econjournals.com/index.php/irmm/article/view/10023 |
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