Dynamic coopetition game between private label and national brand under carbon trading policy
The increasing environmental concerns have changed the coopetition behavior between private-label (PL) retailers and national-brand (NB) manufacturers, which needs firms to reconsider their competitive and cooperative strategies to cope with this change. To address this need, we incorporate carbon t...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Elsevier
2023-03-01
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| Series: | Heliyon |
| Subjects: | |
| Online Access: | http://www.sciencedirect.com/science/article/pii/S2405844023015554 |