Discovering key success factors in shopping centers: a qualitative study
The recognition of success factors of shopping malls could be a lead for investors and it also could prevent the bankruptcy of the shopping centers and malls. The object of this study is to design a success pattern for shopping malls in Iran.This study is applied and mixed or hybrid in terms of purp...
| Main Authors: | , , |
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| Format: | Article |
| Language: | fas |
| Published: |
Yazd University
2020-08-01
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| Series: | کاوشهای مدیریت بازرگانی |
| Subjects: | |
| Online Access: | http://bar.yazd.ac.ir/article_1589_5f7a362dab5ca9d2f539d5930e17afa4.pdf |