Image Formation of Higher Educational Institutions in the Field of Culture Based on Communication Models

The issue of evaluating the effectiveness of image formation can be considered in two aspects: functional and communicative. The functional aspect of an effective image is implemented at the stage of image planning, and formulation of its core and basic characteristics. A competent and comprehensiv...

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Bibliographic Details
Main Author: Марина Зацерківна
Format: Article
Language:English
Published: KNUKiM Publishing Centre 2022-12-01
Series:Цифрова платформа: інформаційні технології в соціокультурній сфері
Subjects:
Online Access:http://infotech-soccult.knukim.edu.ua/article/view/270127