Using Balanced Scorecard for Measuring “Baghdad Soft Drinks Company” Performance
To expand and to achieve a market share, companies must have a clear policy to achieve their goals, and that cannot be done without measuring their performance from different perspectives and views because the financial perspective only cannot give a right view. Balanced Scorecard (BSC) is one of th...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
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Unviversity of Technology- Iraq
2016-07-01
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| Series: | Engineering and Technology Journal |
| Subjects: | |
| Online Access: | https://etj.uotechnology.edu.iq/article_115872_a4b0b6edd042b31422bbeab0c67df382.pdf |