Methodical foundation of trade enterprises’ outdoor advertising campaign places number’s substantiation
In the article proposed methodical recommendations of substantiation minimum necessary quantity places in the effective outdoor advertising campaign address program of trade enterprises.
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Format: | Article |
Language: | English |
Published: |
Sumy State University
2012-09-01
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Series: | Marketing i Menedžment Innovacij |
Subjects: | |
Online Access: | http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2012_3_84_91.pdf |