The Ranking of Factors in Selecting the Online Shopping Platform in Malaysia based on Fuzzy Analytic Hierarchy Process
There is an increasing number of online shopping platforms nowadays. People sometimes may have difficulties in choosing an ideal online shopping platform to suit their wants and needs. This study aims to rank the factors that influence consumers in selecting an online shopping platform in Malaysia....
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Faculty of Computer and Mathematical Sciences, Universiti Teknologi MARA Perlis
2024-03-01
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| Series: | Journal of Computing Research and Innovation |
| Subjects: | |
| Online Access: | https://jcrinn.com/index.php/jcrinn/article/view/393 |