The Mediating Effect of Perceived Value on the Relationship between Service Encounter Quality and Satisfaction: Evidence from Luxury Town Hotels in Kenya
The main objective of this study was to determine the mediating effect of perceived value on the relationship between service encounter quality and customer satisfaction. The study was anchored on the value percept theory and the service encounter needs theory. Literature from preceding correlated s...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
Mashhad: Behzad Hassannezhad Kashani
2020-01-01
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Series: | International Journal of Management, Accounting and Economics |
Subjects: | |
Online Access: | https://www.ijmae.com/article_114996_1ca0c9d87ea8c2011498a18f06915491.pdf |