Selection of TikTok Content Based on User Engagement Criteria Using the Analytic Hierarchy Process
Indonesia has 106.9 million active TikTok users aged 18 and above. TikTok is designed for engagement in many ways, as it actively encourages two-way communication and eye-catching content. Uploaded content must have its uniqueness variable. In increasing the engagement of a TikTok account, criteria...
| Main Authors: | , , |
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| Format: | Article |
| Language: | Indonesian |
| Published: |
Universitas Muhammadiyah Purwokerto
2023-05-01
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| Series: | Jurnal Informatika |
| Subjects: | |
| Online Access: | https://jurnalnasional.ump.ac.id/index.php/JUITA/article/view/16314 |