Evaluation and Analysis of the Strategies of Food Products Entry to Foreign Markets
Over the last decade, foreign market entry has continued to play a critical role in global economic development. Because of dynamics and complexity of entry modes and the influences of many variables, decision making on selection of international market entry strategies is a difficult task. Therefor...
Main Authors: | , |
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Format: | Article |
Language: | fas |
Published: |
University of Isfahan
2011-01-01
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Series: | تحقیقات بازار یابی نوین |
Subjects: | |
Online Access: | http://uijs.ui.ac.ir/nmrj/browse.php?a_id=221&sid=1&slc_lang=en |