Marketing management tools of funding and promotion services of non-governmental organizations

The aim of the article. The aim of the article is the analysis of main marketing components formation for non-governmental organizations and researching the advantages of using modern Internet marketing tools for NGOs in terms of the current economic. The results of the analysis. The analysis of ma...

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Bibliographic Details
Main Authors: N.V. Kotenko, S.G. Serdiuk, A.V. Saltykova
Format: Article
Language:English
Published: Sumy State University 2015-12-01
Series:Marketing i Menedžment Innovacij
Subjects:
Online Access:http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2015_4_20_33_0.pdf