The Impact of Perceived Interactivity and Intrinsic Value on Users’ Continuance Intention in Using Mobile Augmented Reality Virtual Shoe-Try-On Function

The Impact of Perceived Interactivity and Intrinsic Value on Users’ Continuance Intention in Using Mobile Augmented Reality Virtual Shoe-Try-On Function

In response to the rapid growth of mobile Internet, online retailers have created better shopping experiences through new technologies. These shopping experiences are the product of the new interaction methods created by new technologies and the intrinsic value of these technologies. To achieve a be...

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Bibliographic Details
Main Authors: Qianling Jiang, Jie Sun, Chun Yang, Chao Gu
Format: Article
Language:English
Published: MDPI AG 2021-12-01
Series:Systems
Subjects:
perceived interactivity
intrinsic value
continuance intention to use
MAR virtual shoe-try-on
Online Access:https://www.mdpi.com/2079-8954/10/1/3

Internet

https://www.mdpi.com/2079-8954/10/1/3

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