Pattern of Identifying Factors Affecting Formation Process of Customer Loyalty in Electronic Stores

E-loyalty refers to stable support of e-tail customers and trying to address the issue of loyalty in the electronic environment. This term, e-loyalty combines two areas of information technology in the Internet and the concept of loyalty in behavioral issues and addressing this expression requires a...

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Bibliographic Details
Format: Article
Language:fas
Published: University of Sistan and Baluchestan 2011-06-01
Series:پژوهش‌های مدیریت عمومی
Subjects:
Online Access:https://jmr.usb.ac.ir/article_641_e7f2103c3a08986ca297a7165f16f57d.pdf