Analysis of the cluster approachas a system of marketing management in the region
The article review the essence ofthe definitions of"clustermarketing"and"clustermarketing",is formed andjustifiedsystemgoalsof marketing managementin the region.
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Sumy State University
2011-03-01
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| Series: | Marketing i Menedžment Innovacij |
| Subjects: | |
| Online Access: | http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2011_2_48_52_0.pdf |