KOMUNIKASI KRISIS: ANALISIS UPAYA RESPON KRISIS TELUK MEKSIKO DARI PERSPEKTIF PUBLIC RELATIONS
Abstract, crisis communication is a situation that may cause effects on the company's sustainability business operations; the treatment at every stage of the crisis will minimize the negative public reaction against the company. This paper reviews the crisis of BP Oil Company that had a leak in...
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Format: | Article |
Language: | Indonesian |
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Universitas Pendidikan Indonesia
2014-08-01
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Series: | Edutech |
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Online Access: | http://ejournal.upi.edu/index.php/edutech/article/view/3224 |