An Analysis of Reciprocal Influence between Advertising Expenditures and Gross Domestic Product
<p>In today’s interconnected global economy, advertising plays a crucial role. Advertising, as the most effective marketing communication tool, generates informative value, consumer demand, company visibility, awareness to public, clear market positioning and economic vitality. According to mo...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
EconJournals
2019-03-01
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Series: | International Journal of Economics and Financial Issues |
Online Access: | https://www.econjournals.com/index.php/ijefi/article/view/7537 |