Üniversite Öğrencilerinin İnternet Üzerinden Alışverişlerine İlişkin Tutum ve Davranışların Önerilen Bir Yapısal Eşitlik Modeliyle Araştırılması (A Proposed Structural Equation Model Research On Attitudes And Behaviours Of University Students Regarding Internet Shopping)
In the study it is aimed to bring out the factors affect the attitudes and behaviors of University Students' internet shopping by the help of Planned Behavior Theory. For this purpose, a survey was implemented on 385 students of Eskişehir Osmangazi University in the academic year 2014-2015....
| Main Authors: | , , |
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| Format: | Article |
| Language: | deu |
| Published: |
Celal Bayar University
2015-12-01
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| Series: | Yönetim ve Ekonomi |
| Subjects: | |
| Online Access: | http://www2.cbu.edu.tr/yonetimekonomi/dergi/pdf/C22S22015/385-399.pdf |